$0 USD · per account · Ahrefs Free · minimum 1 account · Website owners using limited access, primarily for verified properties
Starter
$29 USD · per account · per month · Starter monthly renewal · billed monthly · minimum 1 account · Starter renews monthly; additional users and general credits cannot be purchased
Lite
$129 USD · per account · per month · Lite public monthly rate · starting at · minimum 1 account · Public plan amount; the captured page exposes an annual-savings control but does not bind this amount to a selected payment state
Standard
$249 USD · per account · per month · Standard public monthly rate · starting at · minimum 1 account · Public plan amount; the captured page exposes an annual-savings control but does not bind this amount to a selected payment state
Advanced
$449 USD · per account · per month · Advanced public monthly rate · starting at · minimum 1 account · Public plan amount; the captured page exposes an annual-savings control but does not bind this amount to a selected payment state
Enterprise
$1499 USD · per account · per month · Enterprise annual commitment · starting at · one-year commitment · minimum 1 account · Sales-assisted Enterprise plan with annual commitment
Starter is USD 29 per month and renews monthly. Lite, Standard, and Advanced display USD 129, USD 249, and USD 449 per month; the public extraction does not bind those figures to a selected annual-payment state. Enterprise starts at USD 1,499 per month with an explicit annual commitment.
€119 EUR · per account · per month · Start monthly package · billed monthly · no commitment · minimum 1 account · One user, 10,000 results per analysis, three months of history, and core SISTRIX for Google capabilities
Plus
€239 EUR · per account · per month · Plus monthly package · billed monthly · no commitment · minimum 1 account · Three users, 15 projects, 5,000 crawl URLs, 2,000 tracked keywords, ten content projects, and 10,000 weekly export and API credits
Professional
€419 EUR · per account · per month · Professional monthly package · billed monthly · no commitment · minimum 1 account · Six users, complete thirteen-year history, API access, larger project and export allowances, and telephone premium support
Premium
€799 EUR · per account · per month · Premium monthly package · billed monthly · no commitment · minimum 1 account · Twelve users, extensive projects and keyword tracking, roles and rights, audit log, VIP support, and training
Start is EUR 119, Plus EUR 239, Professional EUR 419, and Premium EUR 799 per month plus taxes. An annual contract can reduce monthly cost and is cancelable at the end of each year, but no annual amounts are retained because the reviewed public capture does not bind them to named packages.
SEO teams prioritizing deep backlink and keyword intelligence
Agencies managing competitor research, audits, and rank tracking across clients
In-house teams needing historical search data and scalable technical audits
SEO teams that need a stable visibility benchmark and deep competitor history
European and international programs using country-specific organic-search data
Agencies requiring API access, long history, larger exports, and multi-project workflows
Not for
Occasional users needing unrestricted low-cost research
Buyers expecting daily rank updates without an add-on
Teams requiring every content and AI capability inside the base subscription
Very small teams seeking a low-cost basic rank tracker
Buyers whose primary need is paid-ad campaign execution or local-listing management
Teams needing analytics-only conversion attribution rather than organic-search intelligence
Source check
99/100
99/100
Key features
Keyword metrics, clustering, intent, SERP history, and gap analysis
Global desktop and mobile rank tracking with share of voice
Technical audits with issue prioritization and Core Web Vitals
Backlink inventory, history, quality, and competitor gaps
Content Explorer and plan-dependent AI content assistance
Visibility Index across countries and competitors
Keyword research, intent analysis, clustering, and project tracking
JavaScript technical crawler with prioritized issues and Lighthouse checks
Backlink index, history, quality, and competitor analysis
Content Assistant, Planner, and Discovery from Plus
Cons
Lite, Standard, and Advanced public figures are not bound to a selected annual-payment state in the retained extraction
Additional users and enabled pay-as-you-go usage can be charged automatically
Daily rank updates and several AI or content workflows require add-ons
The entry price is high for buyers needing only basic rank tracking
Important allowances and history depth vary substantially by package
Annual discounts require contract-state confirmation before cost modeling
Category buying score
80Higher category-fit score
78
Rank
#2
#5
Context
Marketing & SEO / SEO Software
Marketing & SEO / SEO Software
Technical SEO and site health
84Ahrefs includes technical audits and Core Web Vitals, which supports site-health analysis, but the facts also show plan-based crawl and project limits that can shape audit scope.
80Technical SEO and site-health work is supported through the JavaScript crawler, prioritized issue lists, and Lighthouse checks, making crawl capacity the main practical boundary rather than absence of core audit mechanics.
Keyword discovery and intent
86Enables base keyword research and discovery, while advanced intent classification and search grouping require the Standard tier.
81Integrates intent classification and automated clustering directly into keyword research tools across supported plans.
Rank and competitive visibility
85Tracks share of voice and competitor organic visibility, though total tracked keyword limits scale strictly from 50 on Starter up to 5,000 on Advanced.
85Visibility measurement across countries and competitors plus rank monitoring gives the product strong rank-and-competition coverage, although the available facts do not specify every competitive visibility metric or cadence.
Usability, support, and total cost
64Lacks a conventional paid-plan trial and permits automatic, variable charges for extra seats and enabled pay-as-you-go credits.
67Monthly cancellation and multiple editions give buyers some procurement flexibility, but the starting price is high for simple rank tracking and several important allowances, support levels, and governance controls are tied to higher plans.
Backlink intelligence
91Ahrefs includes backlink inventory, history, quality, and competitor gaps, which gives buyers broad link intelligence for both monitoring and competitive review.
83Analyzes backlink quality, historical trends, and competitor profiles, though depth is limited to three months on the entry plan.
Content optimization
70Assists with topic discovery via Content Explorer starting on the Standard plan, but lacks native all-inclusive content creation tools in basic tiers.
75Content Assistant, Planner, and Discovery from Plus provide concrete content optimization support, but the score stays below the top tier because the facts do not show the full extent of guidance or advanced content governance on lower editions.
Reporting and integrations
80Provides structured standard exports and report building, while advanced Looker Studio and uncapped API integrations require upper-tier subscriptions.
77Limits programmatic access to 10,000 weekly credits on the Plus plan, requiring a Professional plan for full API capabilities.
These are the stored dimension rationales returned with each score. They explain the buyer conditions behind the gap without speculating about hidden model reasoning.
Backlink intelligence
8 pts
Ahrefs · 91/100
Ahrefs includes backlink inventory, history, quality, and competitor gaps, which gives buyers broad link intelligence for both monitoring and competitive review.
SISTRIX · 83/100
Analyzes backlink quality, historical trends, and competitor profiles, though depth is limited to three months on the entry plan.
Keyword discovery and intent
5 pts
Ahrefs · 86/100
Enables base keyword research and discovery, while advanced intent classification and search grouping require the Standard tier.
SISTRIX · 81/100
Integrates intent classification and automated clustering directly into keyword research tools across supported plans.
Content optimization
5 pts
Ahrefs · 70/100
Assists with topic discovery via Content Explorer starting on the Standard plan, but lacks native all-inclusive content creation tools in basic tiers.
SISTRIX · 75/100
Content Assistant, Planner, and Discovery from Plus provide concrete content optimization support, but the score stays below the top tier because the facts do not show the full extent of guidance or advanced content governance on lower editions.
Research basis
Research basis
This page uses stored product facts, official evidence, and category scoring rationales. It is not an account-based hands-on test, and third-party user ratings are not folded into the category buying score.
Ahrefs
Fact confidence: 99% · Fact checked: 2026-08-10
SISTRIX
Fact confidence: 99% · Fact checked: 2026-08-10
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