Marketing & SEO / SEO Software

SE Ranking Review, Pricing, Pros & Cons

SE Ranking is an SEO and search-visibility platform for rank tracking, keyword and competitor research, technical audits, backlink analysis, content optimization, reporting, and AI-search monitoring.

Research by Global Tool Radar Research SystemEvidence checked: Aug 10, 2026AI-assisted · No Global Tool Radar hands-on testView research methodology

Buying snapshot

Quick buying snapshot

A compact view of who this tool fits, what it costs, and what to confirm before choosing it.

Best for
  • Daily ranking, technical, competitor, backlink, and reporting work should live in one platform: Core and Growth combine the principal SEO workflows with daily tracking and plan-based limits.
  • An agency needs collaboration and a path to white-label delivery: Growth adds multi-client capacity and guest links, while Agency Pack adds client-facing and white-label capabilities as a separate add-on.
Not for
  • The buyer expects all agency, AI-search, or high-volume API functions in the base rate: Agency Pack, AI Search, expanded API, extra limits, and standalone data plans can add recurring cost.
  • A local-listings-only or social-media-only product is required: Local and Planable routes are adjacent modules or products rather than the core category boundary evaluated here.
Pricing
  • Plan subscription with project, seat, keyword, audit, content, GEO, and API limits plus optional recurring add-ons and custom enterprise terms
  • Core · $129 USD · per account · per month · Core monthly billing · billed monthly · minimum 1 account · Core monthly subscription
Free or trial access
  • A 14-day trial is offered without a credit card and includes up to 10 projects, 750 daily tracked keywords, 20 daily AI prompts, and AI competitive research for up to three domains.

Product scope

Product functionality and purchase scope

This profile evaluates the current SE Ranking Core, Growth, and Enterprise SEO and GEO platform plans.

Product checked: Aug 10, 2026

Functionality reviewed
  • SE Ranking Core
  • SE Ranking Growth
  • SE Ranking Enterprise
Non-target functionality excluded from scoring
  • SE Visible standalone product
  • Planable social media product
  • Standalone SE Ranking Data API plans
  • Agency Pack, AI Search, and expanded API add-ons except where identified as separate purchase paths

Pricing plans

SE Ranking pricing table

Pricing checked: Aug 10, 2026

Official factConfidence 100%1 linked source

Core is USD 129 monthly or USD 103.20 per month on an annual plan billed upfront. Growth is USD 279 monthly or USD 223.20 per month on an annual plan billed upfront. Enterprise uses custom limits, pricing, and terms. Annual payment is not converted into a non-cancellable term unless separately confirmed.

Official pricing page
Pricing cautions
  • Annual displayed rates are monthly equivalents paid upfront: The FAQ explicitly states annual plans are billed upfront; this does not by itself establish every cancellation or non-cancellable term.
  • Add-ons and extra limits affect total cost: Agency, AI Search, API, additional seats, keywords, articles, locations, and other capacity are priced separately or require selection.
PlanPriceKey differencesBest for
CoreSE Ranking CoreSupporting pricing evidence
  • $129 USD · per account · per month · Core monthly billing · billed monthly · minimum 1 account · Core monthly subscription
  • $103.20 USD · per account · per month · Core annual plan billed upfront · discounted · annual upfront payment · minimum 1 account · Core annual subscription
  • displayed as a monthly equivalent and billed upfront
  • Core operating limits: 10 projects, 1 manager seat, 2,000 daily tracked keywords, 100 daily GEO prompts, 250,000 monthly audited pages, and 25,000 monthly research API credits mixed quotas; Core plan.
Marketing teams needing repeatable SEO and GEO work across up to ten projects.
GrowthSE Ranking GrowthSupporting pricing evidence
  • $279 USD · per account · per month · Growth monthly billing · billed monthly · minimum 1 account · Growth monthly subscription
  • $223.20 USD · per account · per month · Growth annual plan billed upfront · discounted · annual upfront payment · minimum 1 account · Growth annual subscription
  • displayed as a monthly equivalent and billed upfront
  • Growth operating limits: 30 projects, 3 manager seats, 5,000 daily tracked keywords, 250 daily GEO prompts, 2 million monthly audited pages, and 100,000 monthly research API credits mixed quotas; Growth plan.
Agencies and multi-client teams requiring more projects, seats, keywords, audits, history, collaboration, and API capacity.
EnterpriseSE Ranking EnterpriseSupporting pricing evidence
  • Requires quote · per organization · Enterprise custom terms and price · custom quote · Enterprise buyers through the sales-assisted route
—Large teams with complex tasks, custom limits, advanced integrations, and negotiated commercial terms.

Plan upgrade triggers

Verified plan boundaries that can change the required edition.

Core Growth

The team exceeds ten projects, one manager seat, 2,000 daily tracked keywords, 250,000 monthly audit pages, or needs full account-lifetime history and guest links.

Supporting pricing evidence
Growth Enterprise

The organization needs limits beyond the configured Growth tier, custom terms, full API access, or advanced integrations.

Supporting pricing evidence
What is included, connected, or sold separately

Product scope

What is included, connected, or sold separately

Material capabilities are separated by their verified relationship to the target product.

Agency white-label and client deliveryRelationship not verified

Agency Pack is kept separate from the core plan price.

Plan: Core: Not verified · Growth: Not verified · Enterprise: Not verifiedAgency Pack
SEO and GEO platformRelationship not verified

Core limits and collaboration depth vary by plan.

Plan: Core: Not verified · Growth: Not verified · Enterprise: Not verified
Social media managementRelationship not verified

Planable is a separate product available through a bundle.

Planable
How the score is calculated

Scoring method

How the score is calculated

The score uses the category-specific buying dimensions below and their displayed weights.

This page is based on public product information, official sources, structured feature data, and multi-model AI evaluation. It is not a hands-on lab test unless explicitly stated. Confidence percentages describe our research indicators, not the probability that a claim is true or a measured accuracy rate.

Evidence confidence
76%
AI claim confidence
100%
Required-field evidence status
100%
Evidence freshness
54%
Field traceability
100%
Model agreement
94%
Why this confidence level
  • Evidence confidence uses source level and claim-to-source support; AI claim confidence is shown separately.
  • Required-field evidence status measures whether weighted required claims have evidence links; it does not mean every product behavior was independently verified.
  • 8 of 8 weighted claims have evidence links.
  • 0 A1 documentary official sources and 7 A2 official product sources are linked.
  • 4 independent review sources are retained, including 1 professional sources with an explicit hands-on method.
  • 4 weighted claims are past the review window.
  • No blocking evidence conflict was identified.
Technical SEO and site health17%
81

Technical website audits with prioritized issue reporting are clearly included, which supports site-health management, but the plan facts only establish overall audit quotas rather than a fully specified technical control set, so the score reflects useful but bounded depth.

Keyword discovery and intent16%
82

Supports keyword and traffic-gap analysis to identify new search opportunities, restricted by the daily tracked keyword quotas of each plan level.

Rank and competitive visibility15%
83

Allows deep tracking of competitor visibility and SERP dynamics, though comprehensive daily geo-prompts are capped at 100 on Core and 250 on Growth.

Usability, support, and total cost14%
71

Core starts at USD 129 per month or USD 103.20 per month when billed annually upfront, with a 14-day no-credit-card trial; total cost rises when Agency Pack, AI Search, seats, keywords, or API capacity are added, and support tiers are not detailed.

Backlink intelligence13%
80

Backlink inventory, quality, toxicity, and competitor-gap analysis are supported, which gives buyers practical backlink intelligence, but the supplied facts do not establish broader link-building or full-fidelity market coverage, so the score remains moderate.

Content optimization13%
81

Assists editors with structured briefs and writing workflows, though scaling this workflow requires managing separate AI prompt limits and add-on costs.

Reporting and integrations12%
77

Custom reporting, guest links, API credits, and plan-dependent integrations provide practical reporting and data-sharing options, but the facts do not specify a complete integration catalog or sync behavior, so buyers should treat the integration layer as plan-bound and confirm specifics.

Public review signals

SE Ranking has strong verified aggregates across three buyer-review sources

G2 and Capterra both report 4. 7 out of 5, while TrustRadius reports 9. 0 out of 10 from a smaller sample.

Public review signals updated: Aug 10, 2026

Capterra4.7/5
Review count
297 reviews
Source context
SE Ranking on CapterraExact product
View sourceHistory baseline established: Aug 10, 2026
G24.7/5
Review count
1.6k reviews
Source context
SE Ranking on G2Exact product
View sourceHistory baseline established: Aug 10, 2026
TrustRadius9/10
Reviews and ratings
40 reviews and ratings
Source context
SE Ranking on TrustRadiusExact product
View sourceHistory baseline established: Aug 10, 2026

Independent editorial perspectives

A broad, high-value SEO toolkit with strong tracking and auditing but added-cost modules

TechRadar found SE Ranking strong for daily rank tracking, technical audits, competitor research, backlink analysis, reporting, and newer AI-search workflows, while noting a learning curve and additional charges for some advanced services.

Professional reviews are shown separately from public user ratings and do not affect the Global Tool Radar score.

Editorial research updated: Aug 10, 2026

TechRadar ProExact product

A broad, high-value SEO toolkit with strong tracking and auditing but added-cost modules

TechRadar found SE Ranking strong for daily rank tracking, technical audits, competitor research, backlink analysis, reporting, and newer AI-search workflows, while noting a learning curve and additional charges for some advanced services.

Review basis
hands on
Testing standard
independent hands on
Editorial independence
Verified policy
Source updated
Feb 22, 2026
Commercial disclosure
affiliate
Review details
  • Daily multi-device rank tracking
  • Broad technical, competitor, backlink, and reporting coverage
  • Strong feature value for agencies and in-house teams
  • Some agency, API, and AI-search capabilities cost extra
  • The expanded interface can require learning
  • Backlink filtering depth may trail specialist products
View source
Score79
Pricing modelPlan subscription with project, seat, keyword, audit, content, GEO, and API limits plus optional recurring add-ons and custom enterprise terms
Use caseKeyword research and rank tracking, Technical SEO audits
Company sizeMid-market, Enterprise, Small business
Structured tags

SE Ranking tag profile

Company size
  • Mid-market
  • Enterprise
  • Small business
Business function
  • SEO teams
Use case
  • Keyword research and rank tracking
  • Technical SEO audits
Industry
  • Marketing agencies
Key features

SE Ranking core capabilities

  • Daily multi-device and geographic rank tracking
  • Keyword, domain, traffic-gap, and SERP competitor research
  • Technical website audits with prioritized issue reporting
  • Backlink inventory, quality, toxicity, and competitor-gap analysis
  • On-page scoring, content briefs, editor, and AI writing workflows
  • Custom reporting, guest links, API credits, and plan-dependent integrations
Detailed strengths and purchase cautions
Pros

Why it is worth considering

  • The product supports daily multi-device and geographic rank tracking alongside keyword, domain, traffic-gap, and SERP competitor research, which suits teams that need recurring visibility work in one system.
  • The product includes technical website audits, backlink inventory and toxicity analysis, content briefs and editor workflows, and custom reporting with API credits, which can support an end-to-end SEO operating model.
  • The trial includes up to 10 projects, 750 daily tracked keywords, 20 daily AI prompts, and AI competitive research for up to three domains without a credit card, which lowers the effort needed to validate fit before purchase.
Cons

What to confirm before buying

  • The commercial model uses plan quotas and separately priced or sales-assisted add-ons, so the displayed base price may not reflect the full cost of the workload a team wants to cover.
  • Annual pricing is billed upfront and the facts do not establish a non-cancellable term, so buyers should confirm billing and cancellation conditions before budgeting on a yearly basis.
  • Enterprise pricing, limits, and terms require sales confirmation, so buyers with governance or procurement requirements cannot rely on a self-serve commercial record alone.
Cross-model buying perspectives

Multi-AI review

Cross-model buying perspectives

Multiple AI models assess this tool against the same buying criteria, so you can compare scores, confidence, fit, cautions, and final views.

AI assessment updated: Sep 21, 2026

Score comparisonGeminiGPTxAIRange
Technical SEO and site health8482768
Keyword discovery and intent8286788
Rank and competitive visibility8385814
Usability, support, and total cost7568717
Backlink intelligence8379794
Content optimization8080833
Reporting and integrations8178729
seo keyword research depth8285805
seo rank tracking quality8588844
seo technical audit depth8483768
seo content optimization guidance8081833
seo backlink competitive intelligence8380803
seo workflow reporting81847311
seo data freshness scale7877708
Where models differ
  • seo workflow reporting: 73–84 (11-point range)
  • Reporting and integrations: 72–81 (9-point range)
  • Keyword discovery and intent: 78–86 (8-point range)
GeminiAI-assisted buyer perspective82

SE Ranking offers a comprehensive search-visibility platform that supports daily keyword tracking, competitor research, and technical website audits, making it suitable for teams requiring structured multi-device workflows and custom reporting. However, buyers must evaluate their requirements against strict plan-specific limits on projects, keywords, and seats, while budgeting for separately priced add-ons.

Review confidence
82/100
Model details
Strengths
  • The platform supports daily multi-device and geographic rank tracking, allowing users to monitor precise location-based search visibility.
  • Generous monthly technical crawl quotas are included, with limits of 250,000 audited pages on the Core plan and 2 million audited pages on the Growth plan.
  • Included monthly research API credits, starting at 25,000 on Core and rising to 100,000 on Growth, enable teams to export and integrate search data into external dashboards.
  • Verified features provide comprehensive competitive insights, covering traffic-gap, keyword research, SERP analysis, and backlink toxicity.
Cautions
  • Total cost of ownership can rise significantly because advanced features like the Agency Pack and AI Search capabilities are sold as optional add-ons rather than being included in standard plans.
  • The advertised annual rates are monthly equivalents that must be paid upfront, which can affect short-term procurement cash flow.
  • Collaborative access is restricted by strict seat caps, offering only one manager seat on the Core plan and three manager seats on the Growth plan.
  • Modeled search, traffic, and backlink metrics are subject to database variations and should be validated in priority target markets.
GPTAI-assisted buyer perspective81

SE Ranking fits teams that want a broad SEO platform with daily rank tracking, keyword and competitor research, technical audits, backlink analysis, content workflows, reporting, and AI-search monitoring, provided they can work within plan quotas and check add-on costs before standardizing on a tier.

Review confidence
81/100
Model details
Strengths
  • The product supports daily multi-device and geographic rank tracking alongside keyword, domain, traffic-gap, and SERP competitor research, which suits teams that need recurring visibility work in one system.
  • The product includes technical website audits, backlink inventory and toxicity analysis, content briefs and editor workflows, and custom reporting with API credits, which can support an end-to-end SEO operating model.
  • The trial includes up to 10 projects, 750 daily tracked keywords, 20 daily AI prompts, and AI competitive research for up to three domains without a credit card, which lowers the effort needed to validate fit before purchase.
Cautions
  • The commercial model uses plan quotas and separately priced or sales-assisted add-ons, so the displayed base price may not reflect the full cost of the workload a team wants to cover.
  • Annual pricing is billed upfront and the facts do not establish a non-cancellable term, so buyers should confirm billing and cancellation conditions before budgeting on a yearly basis.
  • Enterprise pricing, limits, and terms require sales confirmation, so buyers with governance or procurement requirements cannot rely on a self-serve commercial record alone.
xAIAI-assisted buyer perspective78

SE Ranking suits mid-market in-house SEO teams and agencies that need daily multi-device rank tracking, keyword and competitor research, technical audits, backlink analysis, and content workflows inside Core or Growth project and keyword quotas, provided they budget for separately priced Agency, AI Search, API, and capacity add-ons and validate modeled outputs in priority markets.

Review confidence
78/100
Model details
Strengths
  • Daily multi-device and geographic rank tracking supports ongoing visibility monitoring across devices and locations within each plan’s daily tracked-keyword quota.
  • Keyword, domain, traffic-gap, and SERP competitor research supports campaign planning through competitive and SERP gap analysis.
  • Technical website audits with prioritized issue reporting help teams sequence site-health remediation inside monthly audited-page limits.
  • On-page scoring, content briefs, an editor, and AI writing workflows support content optimization and production in one platform.
Cautions
  • Agency Pack, AI Search, API expansion, extra seats, keywords, and other capacity add-ons are priced separately and can raise total cost above the Core or Growth base price.
  • Core and Growth enforce fixed project, manager-seat, daily-keyword, GEO-prompt, audited-page, and research-API-credit quotas that must match expected volume.
  • Annual plan rates are monthly equivalents billed upfront and do not by themselves establish cancellation or commitment terms.
  • Enterprise custom limits, advanced integrations, and commercial terms require sales confirmation rather than self-serve checkout.

Research transparency

How this page was researched

A compact record of the evidence used, what was not tested, and which conclusions still need verification.

Official sources
7
Broad product review sources
3
Marketplace and app-store sources
0
Editorial sources
1
Latest evidence check
Aug 10, 2026
Research basis

Global Tool Radar generated this assessment from structured facts linked to public sources. No Global Tool Radar hands-on test is recorded in this page's research data. Any external hands-on assessment is identified separately and does not affect the Global Tool Radar score.

Conflict handling

No unresolved evidence conflict is currently recorded.

View research methodology
Verified findingsA 14-day trial is offered without a credit card and includes up to 10 projects, 750 daily tracked keywords, 20 daily AI prompts, and AI competitive research for up to three domains.
  • Plan subscription with project, seat, keyword, audit, content, GEO, and API limits plus optional recurring add-ons and custom enterprise terms
  • Core starts at USD 129 per month on monthly billing or an equivalent USD 103.20 per month when the annual plan is billed upfront.
  • Core is USD 129 monthly or USD 103.20 per month on an annual plan billed upfront. Growth is USD 279 monthly or USD 223.20 per month on an annual plan billed upfront. Enterprise uses custom limits, pricing, and terms. Annual payment is not converted into a non-cancellable term unless separately confirmed.
  • Daily multi-device and geographic rank tracking Keyword, domain, traffic-gap, and SERP competitor research Technical website audits with prioritized issue reporting Backlink inventory, quality, toxicity, and competitor-gap analysis On-page scoring, content briefs, editor, and AI writing workflows Custom reporting, guest links, API credits, and plan-dependent integrations
Verification notes and unresolved itemsCurrent official SE Ranking pages were used for the new Core, Growth, and Enterprise ladder, plan limits, trial, annual upfront billing, and product capabilities.
  • Annual payment was not converted into a non-cancellable term.
  • Agency Pack, AI Search, API expansion, standalone data API, Planable, and SE Visible were kept as add-on, bundle, or separate-product boundaries.
Sources checked

Sources checked

SE Ranking source links

FAQ

SE Ranking FAQ

What are the current SE Ranking plans?

The current core ladder is Core, Growth, and custom Enterprise; older Essential, Pro, and Business names are not used in this profile.

Does SE Ranking offer a trial?

Yes. The official page offers a 14-day trial without a credit card and publishes starter usage limits.

Are Agency Pack and AI Search included automatically?

No. They are separately priced add-ons and are not treated as ordinary core-plan inclusions.

Can an annual plan be paid monthly?

The standard annual plan is billed upfront. The official FAQ says sales may discuss alternatives such as quarterly payments with an annual commitment.

Popular comparisons

Common SE Ranking comparisons

Only high-scoring and nearby tools from the same subcategory are shown, avoiding comparisons between unrelated use cases.