- Digital feedback across multiple channels: Mopinion collects feedback across websites, native apps, and email campaigns with one analysis and action platform.
- Configurable analysis and action workflows: Custom dashboards, text and sentiment analysis, alerts, routing, integrations, and action management support digital-experience teams.
Customer Service & Support / Customer Feedback Software
Mopinion Review, Pricing, Pros & Cons
Mopinion is digital feedback software for deploying surveys, analyzing customer signals, and routing insights across web, app, and email channels.
Research by Global Tool Radar Research SystemEvidence checked: Sep 20, 2026AI-assisted · No Global Tool Radar hands-on testView research methodology
Buying snapshot
Quick buying snapshot
A compact view of who this tool fits, what it costs, and what to confirm before choosing it.
- Offline field research or respondent-panel studies
- Buyers that need one fixed price independent of channel and traffic volume
- Configurable subscriptions based on selected channels and volume, with monthly or discounted annual billing and Standard or Enterprise packaging.
- Standard · €279 EUR · per account · per month · Annual billing at the starting configuration · starting at · billed annually · Annual discounted billing at the starting channel-volume configuration
- A 14-day time-limited full-access trial is available without a credit card; no permanent free production plan is stated.
Product scope
Product functionality and purchase scope
Mopinion covers feedback collection, analysis, and action across websites, native apps, and email campaigns, with configurable usage and enterprise options.
Product checked: Sep 20, 2026
- Standard
- Enterprise
- Website channel
- App channel
- Email channel
- Agency partnership services
- Third-party integration subscriptions
- Bespoke training and onboarding unless selected
Pricing plans
Mopinion pricing table
Pricing checked: Sep 20, 2026
Official factConfidence 96%1 linked source
Standard starts at 279 EUR monthly in the annual-billing state or 349 EUR with monthly billing. Enterprise starts at 999 EUR monthly in the annual-billing state or 1,199 EUR with monthly billing. Final cost changes with website domains and pageviews, email brands and volume, app count and sessions, and Enterprise options.
Official pricing pagePricing cautions
- Configurator-dependent final price: The starting amount changes with channel selection, domains, pageviews, brands, emails, apps, sessions, and Enterprise options.
- Indicative non-EUR displays: USD and GBP displays are indicative; Mopinion charges using the EUR exchange rate at the time of payment.
PlanPriceKey differencesBest for
StandardMopinion Standard
- €279 EUR · per account · per month · Annual billing at the starting configuration · starting at · billed annually · Annual discounted billing at the starting channel-volume configuration
- €349 EUR · per account · per month · Monthly billing at the starting configuration · starting at · billed monthly · no commitment · Monthly billing at the starting channel-volume configuration
- Website starting volume: 500000 pageviews; one domain per month.
- Email starting volume: 50000 emails; one brand per month.
- App starting volume: 100000 app sessions; one app per month.
EnterpriseMopinion Enterprise
- €999 EUR · per account · per month · Annual billing at the starting enterprise configuration · starting at · billed annually · Annual discounted billing at the starting enterprise configuration
- €1199 EUR · per account · per month · Monthly billing at the starting enterprise configuration · starting at · billed monthly · Monthly billing at the starting enterprise configuration
- Channel scale: Unlimited; Configured website, email, and app usage.
Plan upgrade triggers
Verified plan boundaries that can change the required edition.
Need unlimited channel scale, white-labeling, SSO, a custom DPA, dedicated domain, personal onboarding, bespoke training, or an SLA.
Supporting pricing evidenceWhat is included, connected, or sold separately
Product scope
What is included, connected, or sold separately
Material capabilities are separated by their verified relationship to the target product.
Website, app, and email feedback collectionIncluded capability
Core exact-product capability.
White-label, SSO, custom DPA, dedicated domain, onboarding, and training optionsPlan-dependent capability
The configurator presents these as Enterprise options.
Plan: Standard: Unavailable · Enterprise: Optional add-on
How the score is calculated
Scoring method
How the score is calculated
The score uses the category-specific buying dimensions below and their displayed weights.
This page is based on public product information, official sources, structured feature data, and multi-model AI evaluation. It is not a hands-on lab test unless explicitly stated. Confidence percentages describe our research indicators, not the probability that a claim is true or a measured accuracy rate.
- Evidence confidence
- 87%
- AI claim confidence
- 90%
- Required-field evidence status
- 90%
- Evidence freshness
- 100%
- Field traceability
- 100%
- Model agreement
- 96%
Why this confidence level
- Evidence confidence uses source level and claim-to-source support; AI claim confidence is shown separately.
- Required-field evidence status measures whether weighted required claims have evidence links; it does not mean every product behavior was independently verified.
- 7 of 8 weighted claims have evidence links.
- 1 A1 documentary official sources and 2 A2 official product sources are linked.
- 1 independent review sources are retained, including 0 professional sources with an explicit hands-on method.
- No weighted claim is past the review window.
- No blocking evidence conflict was identified.
Feedback collection design quality18%
84The product supports configurable forms and targeting rules, which gives buyers control over how feedback is collected, while the supplied facts do not establish deeper survey-design controls such as advanced branching or library management.
Closed-loop action workflow16%
84Alerts, routing, notes, tasks, and workflow actions plus API, webhook, project-management, and collaboration integrations support assigning and progressing follow-up work.
Text and sentiment analysis16%
82The product includes text analytics and sentiment analysis, which supports review of open-ended feedback, while the facts do not establish deeper language-model features or unstructured text workflows beyond those named capabilities.
Distribution and response capture14%
80The platform supports multi-channel deployment across web, mobile apps, and email, though Standard plan tier limits apply to pageviews, brands, and app sessions.
Voice-of-customer reporting insights14%
78The product includes custom dashboards, text analytics, and sentiment analysis, which supports voice-of-customer reporting, but the facts do not establish a full predefined analytics library or benchmarked reporting package.
Feedback segmentation and context12%
72The product includes targeting rules and configurable deployment, which can add context to feedback collection, but the supplied facts do not establish broader segmentation objects or contextual enrichment features.
Feedback data quality controls6%
52The product includes targeting rules, which can help shape who sees a feedback request, but the supplied facts do not establish explicit data-quality controls such as deduplication, fraud detection, or bias-management features.
Feedback program governance4%
63Enterprise packaging is positioned for governance options, agreements, and enterprise service, while Standard focuses on starting channel collection without those governance specifics stated.
Public review signals
Mopinion is rated 4. 1/5 by G2 users
G2 reports a 4. 1/5 aggregate from 28 Mopinion reviews.
Public review signals updated: Aug 30, 2026
Commonly reported strengths
- G2 commonly reports flexible feedback forms, customization, and quick implementation.
Commonly reported concerns
- G2 commonly reports that the analytics dashboard and overall usability can require improvement.
G24.1/5
- Review count
- 28 reviews
- Source context
- G2 user rating for MopinionExact product
Mopinion core capabilities
- Website, in-app, and email feedback collection
- Configurable forms and targeting rules
- Custom dashboards, text analytics, and sentiment analysis
- Alerts, routing, notes, tasks, and workflow actions
- API, webhook, project-management, and collaboration integrations
Detailed strengths and purchase cautions
Why it is worth considering
- The product supports feedback collection across website, in-app, and email channels, which suits teams that need one system for multiple digital touchpoints.
- The product includes configurable forms and targeting rules, which can support more controlled survey deployment than a fixed-question setup.
- The product includes custom dashboards, text analytics, and sentiment analysis, which can help teams review customer signals without exporting every response first.
- The product includes alerts, routing, notes, tasks, and workflow actions, which supports a closed-loop process for teams that act on feedback.
What to confirm before buying
- Pricing changes with channel choice and usage volumes, so buyers that want one fixed price independent of traffic and deployment scope should not expect that structure here.
- The Standard plan is defined by starting volumes for one domain, one brand, or one app, so buyers with broader usage should verify how quickly they move beyond the starting configuration.
- Enterprise adds unlimited channel scale and governance-oriented commercial scope, so teams needing those controls should confirm whether the needed terms are part of the base package or the enterprise package.
- The facts do not establish offline field research or respondent-panel study support, so buyers with that research model should not assume fit.
Cross-model buying perspectives
Multi-AI review
Cross-model buying perspectives
Multiple AI models assess this tool against the same buying criteria, so you can compare scores, confidence, fit, cautions, and final views.
AI assessment updated: Sep 22, 2026
Score comparisonGeminiGPTxAIRange
Feedback collection design quality8584823
Closed-loop action workflow8583842
Text and sentiment analysis8582787
Distribution and response capture8080800
Voice-of-customer reporting insights8079764
Feedback segmentation and context7571705
Feedback data quality controls5552487
Feedback program governance6068628
- Feedback program governance: 60–68 (8-point range)
- Feedback data quality controls: 48–55 (7-point range)
- Text and sentiment analysis: 78–85 (7-point range)
GeminiAI-assisted buyer perspective76
Mopinion is a highly configurable feedback platform designed for digital teams to capture and analyze user sentiment across web, mobile apps, and email, though buyers must carefully align their traffic volumes with its tier-based pricing.
- Review confidence
- 76/100
Model details
- Strengths
- Supports cross-channel feedback collection across websites, mobile apps, and email channels using configurable forms and flexible targeting rules.
- Includes native text analytics and sentiment analysis to automatically interpret unstructured responses and surface customer sentiment trends.
- Facilitates closed-loop issue resolution through built-in alerts, routing, task assignment, and integration with external collaboration and project-management systems.
- Cautions
- The software enforces strict starting limits on the Standard plan, restricting usage to one website domain, one email brand, and one mobile app.
- The pricing model scales upward with channel selection, website domains, pageviews, email volume, app sessions, and optional enterprise add-ons.
GPTAI-assisted buyer perspective75
Mopinion fits digital-experience teams that need to collect feedback across website, app, and email channels, analyze text and sentiment, and route responses into action workflows; buyers should check channel volumes, pricing configuration, and whether the needed governance or enterprise services sit in Standard or Enterprise.
- Review confidence
- 75/100
Model details
- Strengths
- The product supports feedback collection across website, in-app, and email channels, which suits teams that need one system for multiple digital touchpoints.
- The product includes configurable forms and targeting rules, which can support more controlled survey deployment than a fixed-question setup.
- The product includes custom dashboards, text analytics, and sentiment analysis, which can help teams review customer signals without exporting every response first.
- The product includes alerts, routing, notes, tasks, and workflow actions, which supports a closed-loop process for teams that act on feedback.
- Cautions
- Pricing changes with channel choice and usage volumes, so buyers that want one fixed price independent of traffic and deployment scope should not expect that structure here.
- The Standard plan is defined by starting volumes for one domain, one brand, or one app, so buyers with broader usage should verify how quickly they move beyond the starting configuration.
- Enterprise adds unlimited channel scale and governance-oriented commercial scope, so teams needing those controls should confirm whether the needed terms are part of the base package or the enterprise package.
- The facts do not establish offline field research or respondent-panel study support, so buyers with that research model should not assume fit.
xAIAI-assisted buyer perspective73
Mopinion fits digital-experience teams that need multi-channel web, app, and email feedback with analysis, routing, and action workflows, provided they accept volume-based EUR pricing that rises with domains, pageviews, brands, emails, apps, and sessions.
- Review confidence
- 73/100
Model details
- Strengths
- Website, in-app, and email collection with configurable forms and targeting rules lets teams gather feedback in the digital channels they already operate.
- Custom dashboards plus text analytics and sentiment analysis support turning open responses into prioritized customer-signal views.
- Alerts, routing, notes, tasks, and workflow actions, together with API, webhook, project-management, and collaboration integrations, support moving feedback into follow-up work.
- A 14-day full-access trial without a credit card lets buyers validate collection and analysis scope before purchase.
- Cautions
- Standard and Enterprise both start from channel-volume configurations, so final monthly cost can increase as domains, pageviews, email brands and volume, apps, and sessions expand.
- Monthly Standard can cancel at any time, but annual plans are non-refundable, which affects budget flexibility once annual billing is selected.
- USD and GBP site displays are indicative only, with charging based on the EUR exchange rate at payment time.
- Enterprise agreements, SLA, onboarding, and training can widen commercial scope beyond the listed starting rates.
Research transparency
How this page was researched
A compact record of the evidence used, what was not tested, and which conclusions still need verification.
- Official sources
- 3
- Broad product review sources
- 1
- Marketplace and app-store sources
- 0
- Editorial sources
- 0
- Latest evidence check
- Sep 20, 2026
Research basis
Global Tool Radar generated this assessment from structured facts linked to public sources. No Global Tool Radar hands-on test is recorded in this page's research data. Any external hands-on assessment is identified separately and does not affect the Global Tool Radar score.
Conflict handlingNo unresolved evidence conflict is currently recorded.
View research methodologyVerified findingsA 14-day time-limited full-access trial is available without a credit card; no permanent free production plan is stated.
- Configurable subscriptions based on selected channels and volume, with monthly or discounted annual billing and Standard or Enterprise packaging.
- Website, in-app, and email feedback collection Configurable forms and targeting rules Custom dashboards, text analytics, and sentiment analysis Alerts, routing, notes, tasks, and workflow actions API, webhook, project-management, and collaboration integrations
- 279 EUR per account per month
- Standard starts at 279 EUR monthly in the annual-billing state or 349 EUR with monthly billing. Enterprise starts at 999 EUR monthly in the annual-billing state or 1,199 EUR with monthly billing. Final cost changes with website domains and pageviews, email brands and volume, app count and sessions, and Enterprise options.
Verification notes and unresolved itemsThe retained offers represent the visible starting configuration and are not totals for higher channel volumes or selected enterprise options.
- Annual billing does not independently establish a minimum commitment duration.
- Enterprise renewal terms and service amounts are not publicly established.
Sources checked
Sources checked
Mopinion source links
FAQ
Mopinion FAQ
What determines Mopinion pricing?
Pricing depends on Standard or Enterprise packaging, selected website, email, and app channels, their usage volumes, billing cadence, and optional Enterprise controls or services.
Does Mopinion offer a trial?
Yes. A 14-day full-access time-limited trial is available without a credit card.
Can monthly Standard customers cancel at any time?
Yes. Monthly credit-card customers can cancel at any time; annual plans are non-refundable.
Popular comparisons
Common Mopinion comparisons
Only high-scoring and nearby tools from the same subcategory are shown, avoiding comparisons between unrelated use cases.
VS #1
MopinionvsRetently
78Gap 078
Retently is customer experience software for running recurring and transactional surveys, analyzing feedback, and automating follow-up.
VS #2
MopinionvsZonka Feedback
78Gap 179
Zonka Feedback is a customer feedback and intelligence platform for omnichannel collection, experience analysis, and closed-loop follow-up.
VS #3
MopinionvsSimplesat
78Gap 177
Simplesat is customer satisfaction survey software that connects support feedback, analysis, and routing with help-desk and CRM workflows.