- You need a CRM for tracking leads, opportunities, pipeline stages, activities, and forecasts: Odoo CRM explicitly supports lead tracking, opportunity management, pipeline organization, day-to-day activities, and forecasting.
- You want CRM connected to a wider first-party business application suite: Standard and Custom include CRM and all Odoo apps for one subscription fee.
- You can use CRM as your only selected Odoo application: One App Free provides one app, including CRM, for unlimited users on Odoo Online.
- You need predictive lead scoring and automated lead assignment: Odoo documents predictive scoring for leads and opportunities plus assignment to sales teams and salespeople.
Sales & CRM / CRM Software
Odoo CRM Review, Pricing, Pros & Cons
Odoo CRM is a customer relationship management application for organizing leads, tracking opportunities, coordinating sales activities, and forecasting revenue within the Odoo business software suite.
Research by Global Tool Radar Research SystemEvidence checked: Jul 26, 2026AI-assisted · No Global Tool Radar hands-on testView research methodology
Buying snapshot
Quick buying snapshot
A compact view of who this tool fits, what it costs, and what to confirm before choosing it.
- You need a paid CRM package that excludes broader ERP and business-suite functionality: The paid Standard and Custom routes are all-app Odoo subscriptions rather than CRM-only paid tiers.
- You require Odoo Studio, multi-company operation, external API access, or Odoo.sh/on-premise deployment but only budget for Standard: These capabilities and deployment options are listed with Custom, not Standard.
- You need predictable total implementation and enrichment costs from the subscription price alone: Implementation services and in-app-purchase credits, including lead generation and contact autocomplete, are excluded from plan pricing.
- One permanently free single-app Odoo Online edition, plus per-user monthly-priced Standard and Custom all-app subscriptions. Current displayed reduced prices apply to initial users for 12 months.
- One App Free · unlimited users
- Permanent free-plan availability: Yes — One App Free provides one app, including CRM, for unlimited users on Odoo Online. Time-limited free-trial availability: not stated on the adopted pricing evidence.
Product scope
Product functionality and purchase scope
Odoo CRM is Odoo's CRM application for lead and opportunity management, sales activities, pipeline reporting, and forecasting. It can be used free as the single selected Odoo app or as part of Odoo's Standard and Custom all-app subscriptions.
Product checked: Jul 26, 2026
- Odoo CRM application
- Lead and opportunity pipeline management
- Sales activity and meeting management
- Pipeline analysis, expected-revenue reporting, and forecast reporting
- CRM access through One App Free, Standard, and Custom Odoo plans
- Odoo Sales quotation and order-management workflows
- Odoo Marketing Automation
- Odoo lead-generation and contact-autocomplete credit purchases
- Odoo.sh hosting charges
- Implementation, training, customization, and expert services
- Odoo all-app subscriptions: Standard and Custom are broader Odoo subscriptions that include CRM together with all Odoo apps rather than selling CRM as a separate paid standalone subscription.
Pricing plans
Odoo CRM pricing table
Pricing checked: Jul 26, 2026
Official factConfidence 88%1 linked source
Odoo CRM is available at no charge when CRM is the single selected app in One App Free. Standard and Custom include CRM alongside all Odoo apps and are priced per paying backend user per month. Standard is limited to Odoo Online; Custom adds Odoo Studio, multi-company, external API access, and Odoo.sh or on-premise deployment options. The displayed reduced paid prices are limited to the first 12 months for initial users.
Official pricing pagePlanPriceKey differencesBest for
One App FreeOdoo One App Free
- Free · One selected Odoo app, including CRM
- unlimited users
- Unlimited users: Unlimited users; The database uses one selected Odoo application.
- Odoo Online hosting: Odoo Online; Included hosting route for the free edition.
StandardOdoo Standard
- $24.90 USD · per user · per month · Initial-user price for the first 12 months · promotional · Initial users ordered
- discount valid for 12 months
- $31.10 USD · per user · per month · Displayed reference price · reference
- All Odoo apps: CRM and all other Odoo apps; Included for one per-user subscription fee.
- Odoo Online hosting: Odoo Online; Standard deployment route.
CustomOdoo Custom
- $49.00 USD · per user · per month · Initial-user price for the first 12 months · promotional · Initial users ordered
- discount valid for 12 months
- $61.00 USD · per user · per month · Displayed reference price · reference
- All Odoo apps: CRM and all other Odoo apps; Included for one per-user subscription fee.
- Deployment options: Odoo Online, Odoo.sh, or on-premise; Odoo.sh hosting cost is not included.
- Odoo Studio: Included; Custom plan.
- Multi-company: Included; Custom plan.
- External API: Included; Custom plan.
Plan upgrade triggers
Verified plan boundaries that can change the required edition.
The organization needs an additional Odoo application beyond CRM.
Supporting pricing evidenceThe organization adds Odoo Studio or additional companies to its database.
Supporting pricing evidenceThe organization requires Odoo Studio, multi-company operation, external API access, Odoo.sh, or on-premise deployment.
Supporting pricing evidenceLicense calculator
License cost scenarios
Adjust the license quantity to compare public recurring rates across the available plans.
PlanPriceMonthly equivalent12-month license-rate estimate
StandardInitial-user price for the first 12 months · promotional$24.90 USD / user / month$124.50 USD$1,494.00 USD
License-rate calculation only. It excludes implementation, migration, training, support, taxes, add-ons, usage charges, and negotiated discounts unless they are explicitly included in the displayed public rate.
Product scope
What is included, connected, or sold separately
Material capabilities are separated by their verified relationship to the target product.
Lead generation and contact-autocomplete creditsAdd-on
Odoo identifies in-app-purchase credits for lead generation and contacts autocomplete as excluded from plan pricing.
CRM lead, opportunity, pipeline, activity, and forecasting workflowsIncluded capability
Official CRM materials describe lead tracking, opportunity closure, pipeline organization, activities, analytics, and forecast reporting.
Predictive lead scoring with sales-team and salesperson assignmentIncluded capability
Odoo documents historical-data-based scoring for open leads and opportunities and automatic assignment workflows.
First-party CRM connection to Odoo business applicationsNative integration
Standard and Custom include all Odoo apps, while One App Free is limited to one selected app.
Plan: One App Free: Unavailable · Standard: Included · Custom: IncludedOdoo business application suite
Access to CRM with all Odoo business applicationsPlan-dependent capability
One App Free is limited to one selected app; Standard and Custom list all apps.
Plan: One App Free: Unavailable · Standard: Included · Custom: IncludedOdoo business application suite
Odoo Studio, multi-company, and external API accessPlan-dependent capability
Custom lists all three capabilities; Standard does not list them. The captured evidence does not establish the exact external-API state for One App Free.
Plan: One App Free: Not verified · Standard: Unavailable · Custom: IncludedOdoo Studio
Scoring method
How the score is calculated
The score uses the category-specific buying dimensions below and their displayed weights.
This page is based on public product information, official sources, structured feature data, and multi-model AI evaluation. It is not a hands-on lab test unless explicitly stated.
- Evidence confidence
- 85%
- AI claim confidence
- 91%
- Required-field evidence status
- 100%
- Evidence freshness
- 62%
- Field traceability
- 100%
- Model agreement
- 94%
Why this confidence level
- Evidence confidence uses source level and claim-to-source support; AI claim confidence is shown separately.
- Required-field evidence status measures whether weighted required claims have evidence links; it does not mean every product behavior was independently verified.
- 8 of 8 weighted claims have evidence links.
- 4 A1 documentary official sources and 1 A2 official product sources are linked.
- 2 independent review sources are retained, including 0 professional sources with an explicit hands-on method.
- No weighted claim is past the review window.
- No blocking evidence conflict was identified.
Pipeline management depth20%
85Provides structured pipeline tools including Kanban opportunity views, automated qualification workflows, conversion tracks, and predictive AI lead scoring.
Relationship data depth15%
71Odoo CRM supports lead creation, qualification, conversion, assignment, and opportunity management, which gives the relationship record useful sales context, but the supplied facts do not establish broader contact-data depth beyond the CRM sales workflow.
Sales reporting and forecasting15%
82Odoo CRM includes pipeline analysis, expected-revenue reporting, and forecast reporting, and forecasts are based on opportunity expected revenue and probability, which gives sales teams a clear forecasting foundation even though the facts do not establish deeper custom analytics.
Workflow automation fit13%
70Includes standard lead assignment rules and automated follow-up sequences, but more advanced custom triggers and scripts depend on the Custom plan's developer tools.
Activity management quality12%
80Scheduling for calls, meetings, mailings, quotations, and next activities plus activity plans for repeatable follow-up sequences gives reps structured cadence tools that keep sales actions organized across opportunities.
Customization and scalability10%
70Customization and scaling improve on the Custom plan through Odoo Studio, multi-company administration, external API access, and deployment choices on Odoo Online, Odoo.sh, or on-premise, but those capabilities are not included on Standard and the facts do not show broader advanced development scope.
Sales ecosystem data sync10%
61Ensures native data continuity with other built-in Odoo applications, but external third-party ecosystem synchronization is limited by the exclusion of the external API from both the Free and Standard tiers.
Rep adoption experience5%
70The CRM has a free one-app path with unlimited users and includes common sales actions such as next activities, quotations, calls, and meetings, which can lower entry barriers for teams already working inside Odoo, but the facts do not establish usability, onboarding effort, or day-to-day adoption outcomes.
Public review signals
Three public review sources show generally favorable ratings for Odoo CRM.
Public review signals updated: Jul 24, 2026
G24.1/5
- Review count
- 194 reviews
- Source context
- CRM product page on G2Exact product
TrustRadius6.4/10
- Review count
- 18 reviews
- Source context
- CRM product page on TrustRadiusExact product
Odoo CRM tag profile
Company size
- Small business
- Mid-market
- Enterprise
Business function
- Account executives
- Sales leadership
- Revenue operations
Use case
- Pipeline management
- Sales forecasting
- Relationship tracking
- Lead capture and routing
Integration ecosystem
- ERP
- Marketing automation
Odoo CRM core capabilities
- Lead and opportunity tracking
- Sales pipeline management
- Meetings and next-activity management
- Predictive lead scoring
- Rule-based sales-team and salesperson assignment
- Pipeline analysis and win/loss reporting
Detailed strengths and purchase cautions
Why it is worth considering
- The permanent One App Free edition can support CRM as the selected app with unlimited users on Odoo Online.
- The verified CRM workflow covers lead creation, qualification, conversion, assignment, opportunity pipeline tracking, expected-revenue visibility, and forecast reporting.
- The Custom plan adds Odoo Studio, multi-company administration, external API access, and deployment choices across Odoo Online, Odoo.sh, or on-premise.
What to confirm before buying
- The free edition is limited to one selected Odoo app, so adding other Odoo applications changes the commercial model.
- Standard is Odoo Online only, and the facts place API access, Studio, and broader deployment options on Custom.
- Implementation services, training, custom-code maintenance, Odoo.sh hosting for custom development, and selected in-app usage credits are excluded from subscription pricing.
Multi-AI review
Cross-model buying perspectives
Multiple AI models assess this tool against the same buying criteria, so you can compare scores, confidence, fit, cautions, and final views.
AI assessment updated: Jul 24, 2026
Score comparisonGeminiGPTxAIRange
Pipeline management depth8584851
Relationship data depth75746510
Sales reporting and forecasting8082855
Workflow automation fit7071701
Activity management quality8277805
Customization and scalability65707510
Sales ecosystem data sync6063603
Rep adoption experience75696510
- Customization and scalability: 65–75 (10-point range)
- Relationship data depth: 65–75 (10-point range)
- Rep adoption experience: 65–75 (10-point range)
GeminiAI-assisted buyer perspective74
Odoo CRM serves as a flexible lead and pipeline management option for businesses starting with a single app or deploying a unified ERP suite, though buyers must carefully evaluate the license step-up to the Custom plan when requiring external APIs or code customizations.
- Review confidence
- 74/100
Model details
- Strengths
- The permanent One App Free tier supports unlimited backend users on Odoo Online hosting when CRM is selected as the sole active application.
- The paid Standard and Custom subscriptions bundle all Odoo business applications under a single user rate, allowing CRM data to flow natively into ERP, accounting, and inventory apps.
- Sales teams can organize sequential processes using structured activity plans to schedule and track calls, meetings, mailings, and quotations.
- Cautions
- Adding any second Odoo application immediately triggers an upgrade from the free tier to a paid subscription tier calculated per backend user.
- External API access, multi-company administration, and Odoo Studio customizations require upgrading to the Custom plan.
- Critical implementation services, specialized Odoo.sh custom-code hosting, ongoing code maintenance, and operational in-app communication credits are completely excluded from the base subscription prices.
GPTAI-assisted buyer perspective74
Odoo CRM fits buyers that want lead and opportunity management inside Odoo, with a free one-app path for CRM-only use and paid all-apps plans when the CRM must sit alongside other Odoo modules; the main check is whether your deployment, customization, or API needs stay within Standard or require Custom.
- Review confidence
- 74/100
Model details
- Strengths
- The permanent One App Free edition can support CRM as the selected app with unlimited users on Odoo Online.
- The verified CRM workflow covers lead creation, qualification, conversion, assignment, opportunity pipeline tracking, expected-revenue visibility, and forecast reporting.
- The Custom plan adds Odoo Studio, multi-company administration, external API access, and deployment choices across Odoo Online, Odoo.sh, or on-premise.
- Cautions
- The free edition is limited to one selected Odoo app, so adding other Odoo applications changes the commercial model.
- Standard is Odoo Online only, and the facts place API access, Studio, and broader deployment options on Custom.
- Implementation services, training, custom-code maintenance, Odoo.sh hosting for custom development, and selected in-app usage credits are excluded from subscription pricing.
xAIAI-assisted buyer perspective73
Odoo CRM fits teams that can run CRM as the free single selected app with unlimited users or that will adopt CRM inside a paid all-apps Standard or Custom subscription, provided they accept the one-app free boundary, Online-only Standard limits, Custom-only Studio/API/multi-company/deployment options, and separately budgeted implementation and hosting costs.
- Review confidence
- 73/100
Model details
- Strengths
- The permanent One App Free edition supports CRM with unlimited users on Odoo Online when CRM is the sole selected app.
- Kanban opportunity pipelines display expected revenue and pair with predictive AI lead scoring for prioritized deal tracking.
- Activity plans support repeatable sales follow-up sequences together with scheduling for calls, meetings, mailings, quotations, and next activities.
- Revenue forecasts are generated from opportunity expected revenue and probability, accompanied by pipeline analysis and expected-revenue reporting.
- Cautions
- Installing any additional Odoo application beyond the free single-app setup upgrades the subscription to paid Standard.
- Standard is limited to Odoo Online hosting and does not include Odoo Studio, multi-company administration, or the external API, all of which require Custom.
- Subscription pricing excludes implementation and expert services, Odoo.sh hosting for custom development, custom-code maintenance, and in-app purchase credits.
- Displayed yearly-pricing-state and monthly-pricing-state rates do not establish payment timing, commitment terms, renewal conditions, or minimum seat quantities.
Research transparency
How this page was researched
A compact record of the evidence used, what was not tested, and which conclusions still need verification.
- Official sources
- 5
- Broad product review sources
- 2
- Marketplace and app-store sources
- 0
- Editorial sources
- 0
- Latest evidence check
- Jul 26, 2026
Research basis
Global Tool Radar generated this assessment from structured facts linked to public sources. No Global Tool Radar hands-on test is recorded in this page's research data. Any external hands-on assessment is identified separately and does not affect the Global Tool Radar score.
Conflict handlingNo unresolved evidence conflict is currently recorded.
View research methodologyVerified findingsPermanent free-plan availability: Yes — One App Free provides one app, including CRM, for unlimited users on Odoo Online. Time-limited free-trial availability: not stated on the adopted pricing evidence.
- One permanently free single-app Odoo Online edition, plus per-user monthly-priced Standard and Custom all-app subscriptions. Current displayed reduced prices apply to initial users for 12 months.
- Lead and opportunity tracking Sales pipeline management Meetings and next-activity management Predictive lead scoring Rule-based sales-team and salesperson assignment Pipeline analysis and win/loss reporting Expected-revenue and forecast reporting CRM access within the integrated Odoo business application suite
- Free for Odoo CRM as the single app in One App Free
- Odoo CRM is available at no charge when CRM is the single selected app in One App Free. Standard and Custom include CRM alongside all Odoo apps and are priced per paying backend user per month. Standard is limited to Odoo Online; Custom adds Odoo Studio, multi-company, external API access, and Odoo.sh or on-premise deployment options. The displayed reduced paid prices are limited to the first 12 months for initial users.
Verification notes and unresolved itemsOdoo's official pricing page was verified for the configured U.S. market and shows One App Free, Standard, and Custom.
- The $24.90 and $49.00 amounts are retained as 12-month promotional initial-user prices because the page explicitly states that discount condition.
- The simultaneously displayed $31.10 and $61.00 amounts are retained as reference prices.
- Official public evidence reviewed does not establish payment timing, minimum commitment duration, renewal terms, or minimum paid-user quantity.
- Odoo.sh hosting, implementation services, expert services, in-app-purchase credits, and custom-code maintenance are separate from the listed subscription prices.
Sources checked
Odoo CRM source links
Assign leads with predictive lead scoring — Odoo documentationOdooLevel A1Linked to 1 scored claimChecked Jul 26, 2026
Pipeline Analysis — Odoo 19.0 documentationOdooLevel A1Linked to 1 scored claimChecked Jul 26, 2026
CRM — Odoo 19.0 documentationOdooLevel A1Linked to 1 scored claimChecked Jul 26, 2026
Odoo Pricing | Discover Odoo PlansOdooLevel A1Linked to 5 scored claimsChecked Jul 26, 2026
Odoo CRMOdooLevel A2Linked to 1 scored claimChecked Jul 26, 2026
FAQ
Odoo CRM FAQ
Is Odoo CRM free?
Yes. CRM can be used under Odoo's One App Free edition, which provides one app for unlimited users on Odoo Online.
Does a paid Odoo CRM plan include other Odoo applications?
Yes. Standard and Custom include all Odoo apps, including CRM, for a single per-user subscription fee.
What is the difference between Standard and Custom for CRM buyers?
Standard provides all apps on Odoo Online. Custom additionally lists Odoo Studio, multi-company, external API, and Odoo Online, Odoo.sh, or on-premise deployment options.
Does Odoo CRM support forecasting?
Yes. Odoo CRM documents forecast reporting, expected-revenue reporting, and pipeline analysis.
Are lead generation and contact enrichment included in the displayed plan price?
The plan pricing excludes in-app-purchase credits for lead generation and contacts autocomplete.
Popular comparisons
Common Odoo CRM comparisons
Only high-scoring and nearby tools from the same subcategory are shown, avoiding comparisons between unrelated use cases.